- New Bill seeks to give Kenya’s creative economy a dedicated legal and institutional framework
- Proposed reforms could establish new bodies to oversee training, promotion and regulation
- Creative Industry Development Fund proposed to boost financing for artists and creative enterprises
A Bill seeking to establish a comprehensive legal and institutional framework for the growth and development of Kenya’s creative economy has been introduced in the National Assembly.
The Creative Economy Bill, 2026, sponsored by the Chairperson of the Departmental Committee on Sports and Culture, Dan Wanyama, was introduced in the House on Tuesday, August 25, 2026.
The proposed legislation seeks to consolidate the creative economy sector while streamlining the roles of institutions involved in its promotion, development and regulation.
If enacted, the Bill will establish the Kenya Audio-Visual and Cinema Commission, the Kenya Audio-Visual Regulatory Authority and the Kenya School of Film and Creative Arts.
The proposed institutional framework is designed to create a clear separation between promotional and regulatory functions within the creative sector, while strengthening professional training and skills development.
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The Bill also proposes the development of a Creative Industries Development Plan to provide a strategic roadmap for the growth and sustainability of the sector. The plan would focus on strengthening skills through the proposed Kenya School of Film and Creative Arts and creating a more coordinated institutional structure for the creative economy.
To enhance support for artists and other creative professionals, the proposed law provides for measures including development of creative infrastructure, funding for research and innovation, establishment of creative clusters and hubs, and greater integration of creative industries into educational institutions and capital markets.
The legislation further proposes the establishment of a Creative Industry Development Fund that would provide financial support to creative enterprises and initiatives. It also seeks to promote public-private partnerships as a means of mobilising investment into the sector and expanding opportunities for creative entrepreneurs.
The proposed measures are aimed at creating an enabling environment for Kenya’s creative industries, while positioning the sector as a contributor to employment, investment, innovation and economic growth.
The introduction of the Bill marks a significant step towards creating a dedicated policy and institutional framework for Kenya’s rapidly expanding creative economy.
By Jeff Kirui
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