- MSEA and JOYWO will train 1,200 women groups in Uasin Gishu from August 3 to 7.
- The programme will equip women with business, financial and enterprise management skills.
- MSEA will also support business registration and link participants to financing opportunities.
The Micro and Small Enterprises Authority (MSEA) Uasin Gishu Regional Office has partnered with the Joyful Women Organization (JOYWO) to roll out a capacity-building programme for 1,200 women groups across the county, starting August 3, 2026.
Officials from JOYWO, led by Nancy Samoei, Manager of the organisation’s Uasin Gishu County Office, met MSEA representatives for a consultative planning session ahead of the training.
The five-day programme will run from August 3 to 7, 2026, covering all six sub-counties of Uasin Gishu. It is designed to equip women entrepreneurs with practical business management skills, sharpen market competitiveness, and strengthen the financial and operational sustainability of their enterprises.
JOYWO promotes women’s economic empowerment and financial inclusion through Table Banking, a model that brings women’s groups and chamas together to pool resources and support one another. Her Excellency the First Lady of the Republic of Kenya, Mama Rachel Ruto, serves as the organisation’s Patron.
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The programme aligns with MSEA’s mandate to support the growth of micro and small enterprises through capacity building, enterprise formalisation, market access and linkages to financial and investment opportunities.
Following the training, MSEA will carry out enterprise formalisation drives to help participating women’s groups register their businesses. This will open doors to government programmes, affordable financing, procurement opportunities and wider markets.
MSEA also plans to bring together stakeholders in the financial inclusion ecosystem to give the women’s groups access to financial literacy, affordable credit, savings and investment opportunities, and business advisory services. This falls under the Financial Inclusion Pillar of the government’s Bottom-Up Economic Transformation Agenda (BETA).
MSEA said it welcomes the partnership, noting that such collaborations foster inclusive economic growth, sustainable livelihoods and resilient communities. The authority added that the initiative supports BETA by empowering grassroots entrepreneurs, promoting financial inclusion, creating jobs and stimulating local economic development.
Through partnerships of this kind, MSEA said it remains committed to nurturing a vibrant MSME sector that drives Kenya’s socio-economic transformation, ensuring no entrepreneur is left behind.
By Benedict Aoya
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