Jamii DT Sacco opens branch in Kisumu in its expansion strategy

Jamii DT Sacco has opened a new branch in Kisumu as part of an expansion strategy aimed at growing membership, increasing lending and strengthening its presence in Western Kenya’s rapidly growing economy.

The deposit-taking Sacco launched the branch at Mega Plaza in Kisumu City and said it would offer affordable credit facilities to small businesses, boda boda operators, artisans, salaried workers and other entrepreneurs across the region.

Chief Executive Officer CPA Daniel Achieng said the institution is seeking to attract new members through competitive loan products and improved financial services as it pursues an ambitious growth strategy leading up to 2030.

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“We are inviting residents of Kisumu and the wider Nyanza region to join Jamii DT Sacco and benefit from affordable credit facilities,” Achieng said during the launch.

The expansion comes as Saccos increasingly position themselves as alternative sources of financing for individuals and small enterprises facing tighter lending conditions from commercial banks.

Kisumu has emerged as one of Kenya’s fastest-growing regional commercial centres, attracting investments in trade, logistics, manufacturing, fisheries and agribusiness. The city’s expanding business ecosystem is creating demand for accessible financing, particularly among micro, small and medium-sized enterprises.

By Fredrick Odiero

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