Equity Group Holdings has entered Africa’s top 10 banks by brand value, according to the 2026 Brand Finance report.
The ranking, traditionally led by South African and Nigerian lenders like Standard Bank, First National Bank, Absa Group, Zenith Bank, and Guaranty Trust Holding Company, now includes the Kenyan lender among Africa’s elite.
Equity posted a Ksh75 billion profit for 2025 and ranked as the 6th strongest banking brand globally, with a AAA+ rating and a Brand Strength Index of 93.9.
This marks its fourth straight year among the world’s top banking brands, driven by strong regional performance, especially in DRC and Uganda, and a focus on digital banking and financial inclusion.
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Meanwhile, KCB Group also ranked among the top global banking brands. The report highlights banking as the dominant sector in Kenya’s brand landscape, contributing over 55% of total brand value.
KCB Group maintained a strong presence, emerging as the ninth strongest banking brand globally despite experiencing a dip in brand value.
Globally, Chinese giants led by Industrial and Commercial Bank of China and U.S.-based JPMorgan Chase continue to dominate in overall brand value.
By Obegi Malack
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