Gen Z strategies

Saccos urged to consider Gen Z’s preferences in their strategies

Saccos have been advised to adapt their strategies to cater to the preferences of Generation Z (Gen-Z) – referring to individuals born between 1996 and 2010 – by implementing advanced and interactive technology. Speaking during a Customer Breakfast Forum themed ‘Saccos and Gen-Z’ hosted by NCBA Bank, Cabinet Secretary (CS) for Co-operatives and MSMEs Development,…

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