Garissa County Director of Cooperatives Samuel Karanja has urged Saccos to rebrand and recruit more members as a move to increase their savings and cement their loan base.
Speaking to Sacco Review newspaper in his Garissa office , Karanja noted that rebranding would enable the recruitment of members beyond Saccos’ geographical territories thus move towards the achievement of greater economic gains.
The director urged Saccos to strive to get their members to open FOSA accounts, further lamenting that women representation in the Sacco movement in the entire North Eastern region is wanting.
He blamed the situation on the conservative cultural norms which allow men to dominate positions at the expense of women.
By Amoto Ndiewo
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